Best for strategically important events where the cost of poor lead capture, inconsistent qualification and delayed follow-up is commercially significant.
Our value-based pricing model supports our philosophy in only doing marketing that delivers results. You pay for the value we create for you with each project, rather than the hours it takes to complete each task.
We help Life Sciences teams get stuff done the smart way.
Whether that’s through filling a resource gap, fixing what’s not working, or driving a fully integrated campaign from start to finish. This page covers our six service categories, individual task pricing, packages specific to trade shows and our three monthly retainers.
Each task is assigned a number of points so you can pick and mix, exchange or replace any task in your package to add up to your total number of points.
3 points
Get advice on your current email marketing automation process and recommendations on how to improve it or where to start.
13 points
Get support from our marketing automation experts on how to set yourself up for success.
5 Points
21 points
8 points
varied
13 points
21 points
We map where your leads stall and write up recommendations for how to build an improved lead progression system.
varied
13 points
varied
13 points
A common practice in companies, to help understand and map out the stages your customer goes through, as well as the length of their decision-making cycle.
varied
Should your team need additional sessions with our experts to go over automation, lead management or scoring, strategy support or anything else, get in touch with us to discuss your challenge.
Each task is assigned a number of points so you can pick and mix, exchange or replace any task in your package to add up to your total number of points.
2 points
Engaging content written for a single email blast, or an email within a nurture stream.
21 points
We see time and time again, that scientists buy from scientists. We will interview one of your customers and write up an engaging editorial.
5 Points
Need a smart press release turned around quickly? Ask for this.
34 points
Case studies are really useful to help move your customers from consideration to adoption or purchase. They also work brilliantly inserted into nurtures. Our writers will work with your customers to craft compelling examples of real-world applications for your products or services.
5 points
Content and design for social media posts to support your overall campaign or elements of it.
34 points
5 points
34 points
8 points
55 points
Perfect for explaining your solution to your customers, with script, animation and/or voiceover done by one of our scientists. This kind of content can also be easily re-purposed as training material for your sales team. Includes design.
8 points
Our scientist writers will check your copy for technical accuracy.
55 points
8 points
55 points
White papers are one of the most highly-converting pieces of content in your marketing toolbox. Our scientists will scope and write a white paper that resonates with your target customers. Includes design & layout.
13 points
varied
Our scientists will write an e-book for you that can be used by your team as a lead- generating asset for years to come. Includes design & layout.
13 points
Flyers are no longer distributed in hardcopy format all that much, but they are still in use today. If you need a flyer to emphasize a specific element of your offering or portfolio for a trade show perhaps, ask for this.
varied
13 points
Create short beautiful videos in your brand style to house on websites and use on your social channels.
varied
21 points
Present your findings, research, innovation, impact or any other data in a visually engaging way. Internal stakeholders love these as much as your customers.
varied
Breathe new life into your existing content assets that are still valuable but need a little bit of an update. A great way to furnish your content strategy with substance at a fraction of the cost of creating anew.
21 Points
Pitch decks designed in your brand style to use for conversations with prospective customers or investors.
varied
We’ll create an inventory of your content assets including digital, to help re-align, boost SEO performance, eliminate redundant content, support compliance and accuracy and inspire new assets to help drive more leads for your business.
21 points
Arm your sales team with all the information needed to help them communicate about your solutions. Typically features details like trigger words/keywords, features and benefits, competitive landscape, discovery questions and audience pain points. Ideal for companies with complex technical solutions in their portfolios.
Each task is assigned a number of points, so you can pick and mix, exchange or replace any task in your package to add up to the total number of points you’ve purchased.
5 points
A two-hour working session to define the event’s commercial objectives, priority audiences, lead-capture requirements, sales follow-up expectations and measures of success. Includes preparation, session and written actions.
13 points
Turn notes from up to 15 event meetings into structured account intelligence and actionable next steps.
Outputs can include: accounts; people involved; problems or applications; product interests; timing; buying stage; objections; promised follow-up; account owner; recommended next actions.
8 points
A structured sales sequence of up to six touches, including email copy, call prompts, LinkedIn actions and recommended timing.
13 points
Create the fields, qualification questions, lead classifications and follow-up rules needed to capture commercially useful information at the trade show and give every lead a clear next action.
Limited to one trade show, one product portfolio and one lead-capture method. CRM or scanning-platform implementation is scoped separately.
8 Points
A practical briefing document covering priority audiences; qualifying questions; conversation prompts; lead categories; information to record; next-step commitments; follow-up responsibilities.
13 points
Review and classification of up to 250 leads against agreed criteria, with each contact routed to sales follow-up, structured nurture or suppression.
8 points
Consolidation, de-duplication and standardisation of up to 250 event leads from agreed sources, ready for CRM import. Additional datasets, manual research or contact enrichment would be quoted separately.
21 points
Review what happened to your trade show leads, meeting intelligence and follow-up. We identify missed opportunities, gaps in ownership and the highest-priority next actions before you commit to recovery work.
13 points
A targeted sequence of up to five emails designed to secure meetings, promote scientific content or generate stand visits. Copy only. Automation build and creative is charged separately through the relevant existing services.
21 points
A documented nurture journey that moves event leads beyond the immediate follow-up period.
Includes: audience segments; entry rules; journey objective; message sequence; content mapping; timing; sales triggers; exit criteria; suppression rules; measurement. Automation setup is charged separately.
13 points
Analysis of how trade show leads have progressed 60–90 days after the event. Includes: contact and account progression; sales acceptance; nurture engagement; opportunities created; stalled or unworked leads; recommendations.
21 points
Turn one supplied symposium or presentation recording into an edited content package. Service includes transcript review; key-message extraction; one technical article; three social posts; one follow-up email. Video editing, animation or extensive scientific rewriting is charged separately.
13 points
Review and classification of up to 250 leads against agreed criteria, with each contact routed to sales follow-up, structured nurture or suppression.
21 points
Analysis and reactivation plan for leads gathered at a previous event but never properly progressed. Includes segmentation, prioritisation, recommended messaging, routing rules and a reactivation sequence.
13 points
We turn one trade show presentation, poster or symposium theme into a structured multi-channel campaign plan. May include: technical article; email sequence; sales enablement; social content; landing page; follow-on scientific asset.
34 points
We create a bundle of assets from your existing congress material. For example: one technical article; three social posts; one email; one sales follow-up asset and supporting design.
Each task is assigned a number of points so you can pick and mix, exchange or replace any task in your package to add up to your total number of points.
1 point
8 points
3 points
If you have a new product to launch, a sub-brand, or perhaps you need a set of icons (up to 10) for a new campaign or a web page, commission this.
13 points
5 points
13 points
5 points
varied
8 points
Get an original illustration drawn by expert designers for you, based on a technical brief from your product or science team.
Each task is assigned a number of points so you can pick and mix, exchange or replace any task in your package to add up to your total number of points.
2 points
A conversation to define the scope of your project and to help us come up with recommendations.
13 points
A set of five one-hour virtual meetings with your nominated stakeholders to help shape strategy or identify opportunities for improvement.
2 points
A chance to discuss how we can do things differently and to optimize what’s been done before.
13 points
5 points
Curious to know your website’s SEO scoring, visibility in LLMs and areas that could do with improving? Ask for this in your package.
21 points
8 points
34 points
Each task is assigned a number of points so you can pick and mix, exchange or replace any task in your package to add up to your total number of points.
21 points
Create a comprehensive messaging framework per single ICP or campaign, including compeitor messaging research and buyer committee mapping.
34 points
Documented plan for your approach to market for a single product portfolio, scoping content, channels and tactics aligned to specific business goals.
varied
Review or creation of an ICP profile, including desk research into pain points, need, purchasing triggers to feed into your strategy.
varied
Depending on the complexity of your ICP, niche, existing user data and portfolio, we recommend a re-design and copy changes to your existing web pages to improve engagement and conversions.
89 points
This document typically features rules for the use of your brand’s creative assets and messaging across all channels, voice and tone, imagery, typography, colour palette specs, logos, brand story, mission statement and other brand rules.
varied
Make more of the leads, meetings, intelligence, and content you have already paid to generate. Choose a focused review, an immediate recovery sprint, or end-to-end trade show support.
21 points
Find out what happened to your event leads, where valuable opportunities may have been missed and what should happen next.
Best for teams that need evidence and priorities before committing to recovery work.
34 points
Turn a backlog of event leads and scattered meeting notes into a clean, prioritised set of opportunities that sales and marketing can act on.
Best for teams that have already identified a post-event backlog and need practical help processing it.
55 points
Put the structure in place to capture, qualify and progress event opportunities before the show begins.
Best for strategically important events where the cost of poor lead capture, inconsistent qualification and delayed follow-up is commercially significant.
Trade show recovery often identifies longer-term work across lead nurturing, content, automation and sales enablement. Qincade’s monthly retainers give you flexible capacity to put those recommendations into practice.
34 points/month
Pick this if you need overall marketing support, or specialist projects delivered.
55 points/month
Achieve real impact for your business with a range of marketing services to solve your most pressing challenges.
89 points/month
Ideal for businesses needing full marketing campaign support to bring about transformational growth.
Hi! Let us know how we can help and we’ll respond shortly.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Sign up to our list and be first to receive newly-published Qincade resources for science marketers.